Margot Racat

Professor of Marketing
IDRAC Business School
Participates in 1 Session

Margot Racat holds a PhD in Marketing from University of Lyon, France. She is professor of marketing at IDRAC Business School. Her research focuses mainly on issues related to sensory influence on information processing in marketing contexts (e.g. mediated environments, customer experience) and management (e.g. entrepreneurial decision making in extreme contexts). She particularly gives interest to computer-mediated and virtual environments for consumption and knowledge transfer. She publishes her work as articles and books (Journal of Interactive Marketing, French Management Review, French Marketing Journal, Palgrave MacMillan, …).

Sessions in which Margot Racat participates

Thursday 6 May, 2021

Time Zone: EDT/(GMT-05:00) Eastern Time (US & Canada)

Sessions in which Margot Racat attends

Thursday 6 May, 2021

Time Zone: EDT/(GMT-05:00) Eastern Time (US & Canada)
9:00
9:00
9:30
9:30
11:30
11:30
13:30
13:30
Ellen Lupton
Keynote speaker
Cooper Hewitt, Smithsoni...
David Howes
Moderator
concordia university
Professor, Sociology and...

Friday 7 May, 2021

Time Zone: EDT/(GMT-05:00) Eastern Time (US & Canada)
13:30
13:30
Jordan LeBel
Moderator
concordia university

Saturday 8 May, 2021

Time Zone: EDT/(GMT-05:00) Eastern Time (US & Canada)
15:30
15:30

Sunday 9 May, 2021

Time Zone: EDT/(GMT-05:00) Eastern Time (US & Canada)
15:30
15:30
  • Session 4.4.4: WORKSHOP: Sound of Touch
  • Signup required
  • 15:30 - 17:00  | 1 hour 30 minutes
  • Talk
    WORKSHOP: Sound of Touch